Iconic Bronze, the newest must have tan this Summer, officially launched with Love Island bronzed goddess Jessica Shears. Iconic Bronze will take pride of place on Penneys shelves across the country after a stellar first few weeks which saw it fly out of stores and become the best selling new tan of the Summer in Penneys.

Jessica, a model and prominent online influencer who runs a successful YouTube channel, left the Love Island villa earlier this month in a dramatic eviction but has since been reunited with her on screen love Dominic Lever and it seems as thought it was not only a holiday romance.

Iconic Bronze Tan 2

Iconic Bronze is the go to tan for some of the countries favourite celebrities and online influencers including Glenda Gilson and the brands ambassadors’ stylist Laura Mullet and makeup artist sister Jade Mullet, Sian Walton and Lauren Arthurs. 

This exciting new tan brings together all you need for that elusive glow we crave this sunny season. Available in both a medium and dark glow lotion, Iconic Bronze offers a high quality formula that is easily absorbed with minimal drying time, it promises streak-free results and delivers a beautiful olive-toned glow. Consider it the next must have beauty item on your list this summer.

It’s more than just a tan – nourishing and paraben free, Iconic Bronze is enriched with Sunflower Oil to aid moisture retention and improve hydration levels within the skin. Omega 6 and 9 enhance the complexion – the secret to visible radiance – and improves the skin’s texture and softness.

Iconic Bronze Tan 1

If that wasn’t enough, it also boasts a beautiful floral fragrance that instantly puts you in a summery frame of mind. Forget what you normally expect from a false tan’s fragrance: here you have top notes of Fig, Mandarin and Orange Blossom, heart notes of Fig Leaf, Jasmine and Frangipani with base notes of Amber Cedar and Musk all of which give Iconic Bronze the perfect floral scent.

Consider it a radiance booster, hydration hero, bronzing lotion and a fragrance all in one.

It’s ready-to-wear colour and quick drying formula allows you to get dressed after applying your tan and go about your day as your colour develops.
The Medium and Dark Iconic Bronze 200ml formula, RRP €10, and the Iconic Bronze Double Sided Luxury Tanning Mitt, RRP €6, are available exclusively in Penneys stores nationwide. 


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