“Our fragrances complete the Viktor&Rolf universe. With the introduction of Flowerbomb Nectar to our Flowerbomb family, we are building onto Flowerbomb’s power of transformation and extensive narrative, delving deeper into the heart of our floral bouquet,” Viktor & Rolf.

A state of being to aspire to, no?

The New Eau de Parfum Intense

As Viktor&Rolf explore new olfactory possibilities, they push the boundaries of their transformational fragrance, delving into deeper layers of the heart of the floral bouquet from which Flowerbomb was born, giving Flowerbomb’s original bouquet a new intensity.

A floriental fragrance, Flowerbomb Nectar is a sensual interpretation of the Flowerbomb floral bouquet with more intense undertones. The delicate floral foundation of the Flowerbomb family is blended with an explosive gunpowder accord, imparting a unique, impactful impression and trail of smoky and metallic notes, unmistakably cloaked in Flowerbomb’s nascent identity.

It’s an addictive concentrated elixir, achieved through the contrasts between the sparkling, floral, warm and smoky notes, that are amplified in the layering of the scent.

Fruity and sparkling head notes with blackcurrant bud absolute and bergamot blend, explode with the smoky notes of the innovative gunpowder, Living. The Living technology could be defined as an olfactive picture of a living plant, flower, food, an object or any element that has a smell. Using the last generation of headspace technologies to capture the odorous molecules from the element, they are then decoded in a laboratory and assembled back by the perfumers.

At the very heart of these flowers, lies an addictive and feminine flower liqueur enhanced by this infusion. Flowerbomb’s floral signature: the honeyed floralcy of orange flower absolute and the liquorous notes of osmanthus absolute are ever so faintly lilted with warm notes of vanilla, amber and benzoin at its base, adding a sensual touch; a fragrance allowing women’s powerful auras to emanate.

VIKTOR&ROLF_FLOWERBOMB NECTAR_STILL LIFE (2)

The Diamond Grenade Transcends

Flowerbomb’s iconic bottle is an artistic stance, a precious object wearing the Flowerbomb name and transporting the Flowerbomb bouquet. It is a luxurious weapon of seduction, an explosion of flowers in a bottle cut like a diamond grenade; the indestructible stone, yet as fragile as a fleeting instance of enchanting beauty.

Flowerbomb Nectar continues with this tradition. A new interpretation of the iconic bottle rendered in a denser silhouette with sharper, horizontal lines reflecting the intensity of this more potent, condensed fragrance; a substantial delineation as if the fragrance bottle was about to reveal the heart of the flower.

The new iteration by Viktor&Rolf is illustrated with its classic blush pink packaging and advertising, highlighted with laser-cut, beautiful, ethereal butterflies extracting nectar from the Flowerbomb source.

  • 30ml – €71
  • 50ml – €99
  • 90ml – €132

Viktor&Rolf Flowerbomb Nectar will launch exclusively at Debenhams Stores nationwide from January 25 and launch at Brown Thomas, Arnotts and select pharmacy stockists nationwide from February 28, 2018.

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